Unafraid to tell the Truth

Our founder, Iain Buchan, started The Unlimited 30 years ago as a family business, with the purpose of shifting lives.

Because of this, we treat our customers like family, and as part of our family, we know you need to trust us completely. Like every business, there are things we do well that we’re incredibly proud of. And like every business, we’ve made our fair share of mistakes along the way, and we know there are things we need to get better at.

That's why we're committed to sharing everything that happens at The Unlimited with you – and we mean all of it! The good and the bad, in the most honest way possible.

The Good, The Bad and the Freaken' Awesome!

An Honest Company Admits and Fixes its Mistakes

An Honest Company Admits and Fixes its Mistakes

We’ll always tell you the truth. An honest company won’t hide mistakes – here’s how being an honest company helps us shift lives so everybody wins.
The Lego Foundation selects The Unlimited Child as key implementation partner

The Lego Foundation selects The Unlimited Child as key implementation partner

The Unlimited Child (TUC), one of South Africa’s leading Early Childhood Development (ECD) organisations, today announced that it has been chosen by The LEGO Foundation as their research and implementation partner in Africa as part of the pilot of its Playful Learning Across the Years (PLAY) toolkit.

Why purpose is so desperately needed in SA

Why purpose is so desperately needed in SA

While SA business has been doing what it believes it can to avoid economic breaking point, it must be asked whether that is truly enough to set our beautiful country on a new trajectory. Should a collective corporate strategy be tethered to a Massive Transformative Purpose? This would require an acknowledgement of a painful home truth: in South Africa it’s mostly profit before people.

Hunting The Dragon

Hunting The Dragon

Hunting The Dragon isn’t just a memoir or business book. It is a truly eye-opening account of what it means to struggle and transform to achieve real success in life through leadership.

How to get pre-schoolers excited about maths

How to get pre-schoolers excited about maths

Understanding maths is critical to raising a well-rounded child. Helping young children enjoy basic maths and number concepts is something that parents and caregivers can do themselves in their own homes, as a seamless part of their daily routine.

Unconventional UN-URL’S unlimit social media

Unconventional UN-URL’S unlimit social media

The Unlimited has launched the story of UN, a campaign in which we have collaborated with 21 remarkable South Africans, bringing to life our manifesto and sharing what it means to each of them personally to unlimit their lives. Through this campaign, we hope to inspire others to unlimit their lives in whatever way is meaningful to them, and to be part of creating a more inclusive and open-minded world.

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