It's simple: we're here to protect you and the people you love; save you money and shift the lives of everyone in South Africa. We understand that that is a bold statement but it is true!
We stive to put you first by finding ways to save you money. By working across the insurance, emergency services, lifestyle and cellular industries we can combine these to give you more for less. We could all do with more of that, right?
But our dreams are much bigger than that. Since 1994 we have created opportunities for young entrepreneurs to own their own business. And since 2008 we have put over 250,000 pre-school children through early childhood development creches.
How and why do we do this? This is a great question. It is all based on Love.