Chief Brand Officer

Key Responsibilities:

  • To develop and implement a Brand and Media Strategy
  • Conduct campaign and media research for inclusion in Brand Strategy
  • Manage Television and Radio production partners in respect of performance and relationships
  • Alignment of Media Strategy with the Group Operational Initiates
  • Working closely with the Company’s Sales, Customer, Cellular and Product Teams enabling them to meet the commercial objectives by providing them with appropriate content, tools and material.
  • Develop and recommend product position in terms of media effectiveness to produce the highest possible long-term market share
  • Establish and maintain a consistent brand image throughout all campaigns and media events
  • Manage the interdependency between media strategy and social media presence, in order to improve brand reputation and recognition
  • Undertake continuous analysis of the competitor environment
  • Establish and maintain relationships with industry influencers and key strategic partners

Knowledge, Experience & Skills:

  • Bachelors or Master’s degree in Marketing or Media
  • Proven track record of success in Television and Radio production
  • At least 10 years in Media Strategy and Planning
  • Up to speed with current Marketing techniques and best practices
  • Customer-orientated approach and aptitude
  • Experienced Director for flighting Television Commercials
  • Ability to critique an advert strategically and not emotionally in a Creative Review
  • Good understanding of Media
  • Must have a Fundamental Knowledge of Media- Television being number one
  • Possess Product Launching Knowledge

Personal Characteristics:

  • Forward thinking
  • Commercially focused
  • Leadership style inspirational with a balance of strategic skills and strong ‘people’ orientation
  • Well rounded, resilient and self-aware individual who is open to change and personal development
  • Entrepreneurial, free thinker who will challenge the status quo and push boundaries
  • Must have the capacity to grow their strategic ability
  • Confident – someone who is able to hold their own with shareholders and be resilient in a demanding environment
  • Hands-on approach
  • Self-motivated
Kindly email Kim Perfect to apply: Should you not hear from us within 10 working days, please consider your application unsuccessful.



The Unlimited is an Authorised Financial Services Provider (FSP No. 21473). Address: 1 Lucas Drive, Hillcrest, Durban, South Africa.

The Unlimited abides strictly by the Financial Advisory and Intermediary Services (FAIS) Act of 2002


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